Matt Archer-Davis - CEO, The Bright Click - Sanjiv Dodhia - ActionCOACH

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Matt Archer-Davis, The Bright Click

“The clients and the network Sanjiv has introduced me to have paid for the coaching many times over, quite apart from the value of the coaching in guiding me and my business.”

Matt Archer-Davis, founder and MD of Digital Marketing Agency The Bright Click, was just drifting day-to-day.

Operating without a long-term plan for the future, he was getting bogged down – he would work until 11 at night getting basic tasks done only he knew how to do.

And, when lockdown hit, he knew this had to change.

“I couldn’t see the wood for the trees… I don’t know what I would have done without Sanjiv… as a business, it’s easy to pretend everything’s OK and bury your head in the sand.”

The investment in coaching has paid off in multiple ways.

With Sanjiv’s help, Matt formulated a roadmap for the future, with long-term goals broken down into short-term, bite-sized chunks. The coaching provided clarity, focus, and accountability to enable Matt to take decisive action and keep him on the straight and narrow.

Implementing new systems has allowed Matt to delegate so many of the tasks he was doing before, working fewer hours whilst increasing revenue. Not only is the business making more money, but Matt has more time to see his family, friends, and take time off work for holidays.

“I’ve implemented things I’ve learned into my personal family life… which have resulted in improvement in our relationships… and in my own wellbeing.”

“It’s had a huge impact… I wish I’d done it sooner.”

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